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Bachelor English Law & Economics

International Business Administration Digital MarketingInternational Business Administration – Digital Marketing (BA)

Bachelor of Arts (B.A.)

About the Program

The B.A. International Business Administration - Digital Marketing programme at SRH University teaches students to develop and implement digital marketing strategies successfully. From SEO and social media to content marketing, students gain in-depth knowledge in market research, brand management, and consumer behaviour. The programme combines essential business fundamentals with innovative digital tools, and includes work on real-life projects throughout the practical studies. This experience prepares students thoroughly for the demands of the international market and the digital economy.
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The B.A. International Business Administration - Digital Marketing programme at SRH University teaches students to develop and implement digital marketing strategies successfully. From SEO and social media to content marketing, students gain in-depth knowledge in market research, brand management, and consumer behaviour. The programme combines essential business fundamentals with innovative digital tools, and includes work on real-life projects throughout the practical studies. This experience prepares students thoroughly for the demands of the international market and the digital economy.

Application Requirements

* Genel yükseköğrenim giriş yeterliliği (Abitur) veya uygulamalı bilimler üniversitesi giriş yeterliliği (Fachhochschulreife)
* Uluslararası öğrenciler: Kendi ülkesinde veya mezun olunan ülkede üniversiteye giriş hakkı veren lise bitirme belgesi
* Nitelikli lise bitirme belgesine sahip öğrenciler için Koşullu Kayıt seçeneği ile Doğrudan Giriş mümkündür
* 01.01.2025 tarihinden itibaren: Tanınmış ileri mesleki eğitim almış mesleki yeterliliğe sahip adaylar, danışmanlık görüşmesi sonrası doğrudan kabul edilirler
* 01.01.2025 tarihinden itibaren: En az 2 yıl ilgili mesleki eğitim ve 3 yıl deneyime sahip adaylar, bir yetenek sınavını geçmelidir
* İngilizce dil yeterliliği kanıtı gereklidir

Language Requirements

* IELTS Academic: 6.5
* TOEFL iBT: 87 puan
* TOEIC Dinleme/Okuma 785, Konuşma 160, Yazma 150
* Duolingo Sertifikası: 110 puan
* Cambridge CAE veya CPE (A, B veya C notu)
* Pearson English Test Academic (PTE-A): 59 puan
* Linguaskill: 176 - 184 (CES) - dört becerinin tamamı gereklidir

Required Documents

* Gerekli belgeler: genel yükseköğrenim giriş yeterliliği veya teknik kolej giriş yeterliliği, İngilizce dil yeterliliği kanıtı, güncel pasaport fotoğrafı içeren özgeçmiş, kimlik kartının (ön ve arka) veya yabancı öğrenciler için pasaportun/ulusal kimlik kartının kopyası

Which Professions Does This Program Open Up?

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Subjects / Topic Areas

Business Administration Digital Marketing

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Frequently Asked Questions

Quick answers about International Business Administration Digital Marketing at SRH University

Is International Business Administration Digital Marketing at SRH University taught in German or English?

This Bachelor programme is taught in English. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the International Business Administration Digital Marketing programme cost?

5.100 EUR / semester. International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for International Business Administration Digital Marketing at SRH University?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (English), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying International Business Administration Digital Marketing?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to SRH University — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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