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Hochschule Anhalt
Master German Social Sciences

Media and Communication

Master of Arts (M.A.)

About the Program

You want to learn how to use digital media for good communication? Not just in theory but rather in practice? How to create a good message and send it over the right channels to reach your target audience? You furthermore want to understand how online marketing and social media can be used for the distribution of products, how product ideas become digital prototypes or how the current technology trends function in their details? And how companies master the digital transformation? Then you're exactly right at the Master Online Communications. The contents of this master convey an extensive knowledge of internal and external online communication, of digital campaigns on the leading communication platforms, the usage behaviour of target audiences and established methods of online marketing, sustainable business models and the design of digital transformation. You learn in a multitude of practical cooperations, digital projects and collaborative teamwork how to use your knowledge to solve concrete problems and how you can act as competent as possible. This immediate implementation of your theoretical knowledge allows you to find your own way of handling digital communication in a way that fits you, enables personal growth and prepares you optimally for your future career.
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You want to learn how to use digital media for good communication? Not just in theory but rather in practice? How to create a good message and send it over the right channels to reach your target audience? You furthermore want to understand how online marketing and social media can be used for the distribution of products, how product ideas become digital prototypes or how the current technology trends function in their details? And how companies master the digital transformation? Then you're exactly right at the Master Online Communications. The contents of this master convey an extensive knowledge of internal and external online communication, of digital campaigns on the leading communication platforms, the usage behaviour of target audiences and established methods of online marketing, sustainable business models and the design of digital transformation. You learn in a multitude of practical cooperations, digital projects and collaborative teamwork how to use your knowledge to solve concrete problems and how you can act as competent as possible. This immediate implementation of your theoretical knowledge allows you to find your own way of handling digital communication in a way that fits you, enables personal growth and prepares you optimally for your future career.

Which Professions Does This Program Open Up?

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Subjects / Topic Areas

Online Communications

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Frequently Asked Questions

Quick answers about Media and Communication at Hochschule Anhalt

Is Media and Communication at Hochschule Anhalt taught in German or English?

This Master programme is taught in German. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Media and Communication programme cost?

96 EUR / semester. International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Media and Communication at Hochschule Anhalt?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (German), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Media and Communication?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to Hochschule Anhalt — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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