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Hochschule für angewandte Wissenschaften Landshut
Bachelor German Social Sciences

Media and Communication Management

Bachelor of Arts (B.A.)

Hochschule für angewandte Wissenschaften Landshut Landshut · Bavaria

About the Program

The Bachelor's degree programme in Media and Communication Management (MKM for short) aims to enable students to independently apply scientific knowledge and methods in communication professions by offering a practice-oriented range of courses. Students qualify to work independently in communication professions in business, NGOs, associations and public institutions. Graduates plan, organise and manage communication with customers, employees, investors and political decision-makers in politics and society. They are responsible for media and communication management for the company's own media and channels. The programme comprises six theoretical semesters and one practical semester. The first two semesters teach the basics of business administration and corporate communications. In the second year, business management functions are covered and knowledge of external communication and communication analysis is acquired. The fifth semester is a practical semester. In the final year, students specialise in marketing, communication and sales and choose a further specialisation according to their interests.
▶ Show the original English text
The Bachelor's degree programme in Media and Communication Management (MKM for short) aims to enable students to independently apply scientific knowledge and methods in communication professions by offering a practice-oriented range of courses. Students qualify to work independently in communication professions in business, NGOs, associations and public institutions. Graduates plan, organise and manage communication with customers, employees, investors and political decision-makers in politics and society. They are responsible for media and communication management for the company's own media and channels. The programme comprises six theoretical semesters and one practical semester. The first two semesters teach the basics of business administration and corporate communications. In the second year, business management functions are covered and knowledge of external communication and communication analysis is acquired. The fifth semester is a practical semester. In the final year, students specialise in marketing, communication and sales and choose a further specialisation according to their interests.

General Requirements

Specific requirements for this program are not in our database yet. The following are typical for this degree and language in Germany — always verify the exact requirements on the program's official page.

Academic qualification

A recognised higher-education entrance qualification (Abitur or equivalent). International applicants may need recognition via Anabin and, if not directly eligible, a Studienkolleg + assessment exam (Feststellungsprüfung).

Language

German at C1 level (DSH-2, TestDaF TDN 4, Goethe-Zertifikat C1, or telc C1 Hochschule).

Typical documents

  • Recognised diploma and transcript (certified translations)
  • Language certificate
  • Passport and passport photo
  • Tabular CV (Lebenslauf)
  • Letter of motivation (for many programs)
  • Application via uni-assist / VPD (for most international applicants)

Which Professions Does This Program Open Up?

Related profession searches from Bundesagentur für Arbeit (BERUFENET) data:

See Social Sciences professions "Media and Communication Management"
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Subjects / Topic Areas

Media and Communication Management

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How do I apply to Media and Communication Management at Hochschule für angewandte Wissenschaften Landshut?

Most international applicants apply via uni-assist (document verification + APS for some countries). Prepare your secondary/Bachelor diploma, transcripts, language certificate (DSH/TestDaF or IELTS/TOEFL), motivation letter and CV. Non-EU students also need a Sperrkonto (~11,904 EUR/year) for the visa.

  1. Check requirements — Verify your degree is recognised + meet language/grade thresholds.
  2. Get language certificate — TestDaF / DSH for German programmes, IELTS / TOEFL for English.
  3. Submit via uni-assist (non-EU) — Document review + APS if your country requires it (China, India, Pakistan, Vietnam, etc.).
  4. Apply directly or via uni portal — Some universities accept direct applications — check the official programme page.
  5. Open Sperrkonto + apply for visa — After admission, deposit 11,904 EUR, get health insurance, book embassy appointment.

Frequently Asked Questions

Quick answers about Media and Communication Management at Hochschule für angewandte Wissenschaften Landshut

Is Media and Communication Management at Hochschule für angewandte Wissenschaften Landshut taught in German or English? ▼

This Bachelor programme is taught in German. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Media and Communication Management programme cost? ▼

No tuition fee (only semester contribution). International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Media and Communication Management at Hochschule für angewandte Wissenschaften Landshut? ▼

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (German), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline? ▼

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Media and Communication Management? ▼

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to Hochschule für angewandte Wissenschaften Landshut — directly or via uni-assist? ▼

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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