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Fachhochschule Macromedia
Master English Law & Economics

Brand Management

Master of Arts (M.A.)

About the Program

The Master in Brand Management provides you with valuable expertise in marketing, brand management, and public relations, but also in design and creative techniques. You learn to design image and brand campaigns and are given tools to competently build and manage brands in the digital age. You can test and deepen your knowledge in various exciting practical projects. The program includes modules such as Theories and Models of Communication Science, Brands and branding, and Marketing strategy.
Show the original English text
The Master in Brand Management provides you with valuable expertise in marketing, brand management, and public relations, but also in design and creative techniques. You learn to design image and brand campaigns and are given tools to competently build and manage brands in the digital age. You can test and deepen your knowledge in various exciting practical projects. The program includes modules such as Theories and Models of Communication Science, Brands and branding, and Marketing strategy.

Application Requirements

* Aşağıdaki koşullara sahip bir Bachelor derecesi:
* 210 ECTS = 3 dönemlik MA
* 180 ECTS = 4 dönemlik MA
* Master programı ardışık değildir, bu nedenle dersleri takip edebilmek için alanda herhangi bir ön bilgiye ihtiyacınız yoktur

Language Requirements

* TOEFL iBT: 120 üzerinden 72
* IELTS: 9 üzerinden 6.0
* veya eşdeğer nitelikler

Required Documents

* Ortaöğretim diploması: Onaylı bir ortaöğretim diploması, Üniversiteler/Uygulamalı Bilimler Üniversiteleri için giriş yeterliliği veya eşdeğer nitelik
* Dil yeterlilik belgesi: TOEFL iBT veya IELTS sertifikası
* Özgeçmiş: Eğitim ve mesleki geçmişi listeleyen tablolu özgeçmiş
* Motivasyon mektubu: Neden Macromedia University'de eğitim almak istediğinizi açıklayan
* Geçerli pasaport kopyası
* Kişisel mülakat: Çevrimiçi kabul mülakatı (45-60 dk, genellikle Skype üzerinden)

Which Professions Does This Program Open Up?

Related profession searches from Bundesagentur für Arbeit (BERUFENET) data:

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Subjects / Topic Areas

Brand Management

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Frequently Asked Questions

Quick answers about Brand Management at Fachhochschule Macromedia

Is Brand Management at Fachhochschule Macromedia taught in German or English?

This Master programme is taught in English. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Brand Management programme cost?

6.840 EUR / semester. International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Brand Management at Fachhochschule Macromedia?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (English), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Brand Management?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to Fachhochschule Macromedia — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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