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HAWK Hochschule Hildesheim/Holzminden/Göttingen
Bachelor German 🎨 Arts & Design

Branding Design

Bachelor of Arts (B.A.)

About the Program

The Branding Design program focuses on the design of brands. It emphasizes brand development and brand management through complex corporate design systems. The program covers corporate identity, corporate design, and packaging design. Corporate Identity (CI) forms the basis of corporate communication and captures the essential characteristics and attitude of a brand. Corporate Design is the visual translation: the task is to design visual identities consisting of logos, typography, colors, forms, and signs for brands, product groups, companies, institutions, regions, and more. Packaging Design forms the interface between product and brand. The program offers practical experience in brand development for companies, products, and services, conception and design of visual identities and packaging, implementation of projects, and staging of brands across all communication channels.
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The Branding Design program focuses on the design of brands. It emphasizes brand development and brand management through complex corporate design systems. The program covers corporate identity, corporate design, and packaging design. Corporate Identity (CI) forms the basis of corporate communication and captures the essential characteristics and attitude of a brand. Corporate Design is the visual translation: the task is to design visual identities consisting of logos, typography, colors, forms, and signs for brands, product groups, companies, institutions, regions, and more. Packaging Design forms the interface between product and brand. The program offers practical experience in brand development for companies, products, and services, conception and design of visual identities and packaging, implementation of projects, and staging of brands across all communication channels.

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Subjects / Topic Areas

Branding Design

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❓ Frequently Asked Questions

Quick answers about Branding Design at HAWK Hochschule Hildesheim/Holzminden/Göttingen

Is Branding Design at HAWK Hochschule Hildesheim/Holzminden/Göttingen taught in German or English?

This Bachelor programme is taught in German. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Branding Design programme cost?

No tuition fee (only semester contribution). International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Branding Design at HAWK Hochschule Hildesheim/Holzminden/Göttingen?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (German), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Branding Design?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to HAWK Hochschule Hildesheim/Holzminden/Göttingen — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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